Media Buying & Paid User Acquisition
Scaling your app requires more than just ad spend it requires smart media buying that finds the right users at the right cost. At Teletab, we combine data-driven strategies, creative excellence, and relentless testing to make sure every dollar you spend delivers growth.
Whether you’re a startup launching your first campaign or a global brand like Uber, Uber Eats and Miniclip, we design paid media strategies that scale efficiently, lower acquisition costs, and boost user lifetime value (LTV).
Our Media Buying Approach
1. Multi-Channel Growth
Your users don’t live on one platform and neither should your campaigns.
- Apple Search Ads: Capture high-intent users already searching for your category.
- Google UAC: Reach users across YouTube, Search, Display, and Google Play.
- Meta (Facebook & Instagram): Hyper-targeted campaigns based on interests, lookalikes, and behavior.
- TikTok & Snapchat: Creative-first ads that tap into cultural moments and trends.
- Programmatic & DSPs: Scale globally with precise targeting and bidding.
2. Audience Targeting & Segmentation
We don’t just chase installs we focus on finding users who engage, spend, and stay.
- Cohort-based targeting to focus on high-LTV users.
- Lookalike modeling for efficient scaling.
- Re-engagement campaigns to reduce churn and boost retention.
3. Creative & Messaging Strategy
In performance marketing, creatives drive performance. Our in-house team creates, tests, and scales ad assets designed to capture attention and convert.
- UGC-style TikTok videos, Instagram Reels, YouTube Shorts.
- Iterative creative testing to identify top performers.
- Localized messaging tailored to each market.
4. UGC & Influencer-Powered Creatives
To truly break out, media buying needs explosive creative firepower. That’s where UGC and influencers come in.
- Influencer Partnerships: We identify creators who align with your audience and deliver authentic, viral-ready content.
- UGC Production: Native-feel videos that mirror platform trends while highlighting your app’s value.
- Winner Creative Hunting: We constantly test dozens of influencer + UGC variations to discover the “breakout ads” that scale performance.
- Paid + Organic Synergy: High-performing influencer content gets boosted with media spend to achieve viral reach and conversion efficiency.
👉 Example: We helped a fitness bran hit +200M TikTok views by blending influencer campaigns with targeted paid boosts.
5. Continuous Optimization
Media buying isn’t “set and forget.” We run ongoing experiments to improve every metric that matters.
- CPI, CPA, and ROAS optimization.
- A/B and multivariate testing across creatives, placements, and audiences.
- Real-time dashboards and reporting for full transparency.
Proven Results
- 1M installs in under 3 months for a global app through multi-channel paid UA.
- +91% increase in downloads from App Store featuring campaigns amplified with paid ads.
- 200M+ influencer-driven TikTok views combined with targeted paid boosts for maximum virality.
Why Choose Teletab for Media Buying?
- We blend performance marketing expertise with creative storytelling.
- We manage budgets from $10K/month to $1M+/month with proven ROI.
- We understand apps, from games to marketplaces to SaaS and tailor strategies to each vertical.
- We align paid UA with your ASO, CRO, and retention strategies so every install counts.
Let’s Scale Together
Ready to take your app to the next level?
With Teletab’s media buying expertise, we’ll help you reach millions of users, lower your acquisition costs, and build long-term growth.
📩 Contact us today to launch smarter campaigns and scale your app.
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